IF/THEN® Collection

Authentic and relatable images of women in STEM...available for free

#IfThenSheCan - The Exhibit

120 3D-printed statues celebrating women STEM innovators - the most statues of real women ever assembled

AAAS IF/THEN® Ambassadors

125 talented women STEM professionals serving as high-profile role models
What We Do

Empower current STEM innovators and inspire the next generation of pioneers.

Our Strategy for Change

Rooted in a firm belief that there is no better time to highlight positive and successful female role models, IF/THEN is designed to activate a culture shift among young girls to open their eyes to STEM careers by:


Funding and Elevating Women in STEM as Role Models
We support current women innovators in STEM careers by providing grants and storytelling opportunities to lift them up as role models and STEM Ambassadors.
Select Coalition Members:
  • American Association for the
    Advancement of Science
  • National Geographic Society
  • Association of Science and
    Technology Centers


Convening Cross-Sector Coalition Members
We are uniting a coalition of organizations in entertainment, fashion, sports, business and academia to illuminate the importance of STEM everywhere.
Select Coalition Members:
  • U.S. Soccer
  • Wildlife Conservation Society
  • Hearst Media Production Group
  • E-Line Media


Inspiring the Next Generation of World Changers
We inspire girls with better portrayals of women in STEM through media and learning experiences to pique their interest in STEM careers.
Select Coalition Members:
  • Geena Davis Institute on Gender in Media
  • GoldieBlox
  • DonorsChoose
  • The Advertising Council